Where the machines actually look
The short version
AI engines do not search the web when somebody asks for a business like yours. They read a short list of records they trust. Gemini reads Google Maps. ChatGPT grounds in Yelp, Foursquare, and Bing. Siri reads Apple. We published a full page on every platform that carries your identity: what it is, which machines read it, and what usually breaks. The whole map is here.
Every owner we scan asks the same question sooner or later: where is this data even coming from? The answer deserved more than a paragraph, so we built it out properly. One page per platform, plain language, no dashboard screenshots, each one ending with the same offer: run the free scan and see whether your record there agrees with the rest of you.
How the map is organized
- The four that feed the answers. Google Business Profile for Gemini, Yelp for ChatGPT since the July 2026 partnership, Bing Places for Copilot and ChatGPT both, and Apple Business Connect for everything Siri says.
- The direct pipes. The listing network publishes corrected records straight to OpenAI, on top of fixing the grounding sources.
- The amplifiers. Facebook, Tripadvisor, and since April 2026, TikTok. The places people check after the machine says a name.
- The quiet infrastructure. Foursquare, whose places data grounds ChatGPT and rides inside thousands of apps. Mapbox, the map layer behind apps you use daily. Yandex at the far edge. And the data aggregators, which are where old errors come from and why one-time cleanups do not stay clean.
The point of the whole map
It is not that any one of these platforms will make you. It is that machines resolving your identity read all of them and score the agreement. One correct record everywhere is what confidence looks like to an engine, and engines recommend what they are confident about, roughly ten times more often when the data is clean. Only about 1.2% of businesses ever make ChatGPT's answer at all. The map is how you get on the right side of that number.
Run my free scan